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Discovering Your Story: A Guide to Marketing to Multicultural Students through Social Media Content
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4/27/2016
When: Wednesday, April 27, 2016
1:00 pm


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Discovering Your Story: A Guide to Marketing to Multicultural Students through Social Media Content.

 

Powerful social media content is the future of marketing to a new generation of multicultural students. Storytelling is one way to create powerful social media content. If you can tell a great story, you can quickly capture the attention of your target audience and inspire them to take action. This webinar will show you how effective storytelling on your social media platform creates emotional connections with your students by telling stories that they will share with others.

 

PRESENTER: Liza Smith, Georgetown University

 

Liza Bio: Liza has a master’s degree in public relations and corporate communications from Georgetown University. She is a sports blogger and a consultant on various public service projects. She has worked on social media and video projects for the National Football League Players’ Association, Georgetown’s Scholarship Program (GSP), and the men’s basketball programs of Paul VI and St. Vincent Pallotti high schools.

 



 NAASS
 North American Association of Summer Sessions
 342 North Main Street | West Hartford, CT 06117-2507 USA
 860.586.7530